Culture
See Photos Of 032c’s New ‘90s Rave-Inspired Clothing Made For Techno Club Kids
"We think club culture is the last anti-consumer, authentic underground."
For all of its anti-establishment ethos and freedom of expression, Berlin’s club scene has, in recent years, been a commercial influence for more than a few fashion houses. NAKT, GmbH and even Adidas have all explicitly turned their attention to club kid attire—whether refined for runways or functionally designed for sweaty nights in a basement.
The newest entry in this club-runway intersection comes from Berlin’s 032c, whose Cosmic Workshop collection was shown recently at London’s The Strand. Head designer Maria Koch spoke about the collection deriving its major influences from Berlin’s ’90s party scene, in which she was an active raver:
“The parties we are talking about were happening in squats and bunkers—not the super commercial venues you see today,” Koch explains. “One of the reasons we are interested in club culture of the ’90s specifically is that it was a time before things became hyper commercialised, before a brand could come along and mass produce a club identity. We think club culture is the last anti-consumer, authentic underground.”
To check out how that anti-consumer ethic plays out on the runway, check out some images from 032c’s recent collection below, and see the rest of the photos over at Sleek Magazine here courtesy of Chris Yates.
