It seems as if someone in the make-up world knows their shit. A new L’Oreal TV ad featuring Beyoncé has a Balam Acab track as it’s musical accompaniment.
Definitely one of the stranger choices for a make-up commercial, it just goes to show that not everyone in Hollywood has switched off. 19-year old Balam Acab is a native of New York and released the bewitching’ ‘See Birds’ 12" last year to critical acclaim.
Have a look at the advertisement here:
Further news direct from the indie- Beyonce camp, comes courtesy of indie rock duo Sleigh Bells who via Diplo have announced Beyoncé recently entered the studio with them.
We think this hipster hobnobbing is coming via Beyoncé’s informed sister Solange who recently worked with Midnight Juggernaughts on her third record and has covered The Dirty Projectors and sung live with Of Montreal.
Stay tuned for more cross-pollinating weirdness!
Published January 28, 2011.