Telekom Electronic Beats

New Technics 1200 Immediately Sells Out Despite Price Tag

When Panasonic announced a new iteration of their legendary Technics 1200 model earlier this year, everyone seemed pretty excited. That is, until they revealed that the updated turntable would set you back $4,000. That didn’t stop 300 people from buying up the luxury turntables’ first run in just 30 minutes. This first release was sold in Japan, with 900 more to be made available to rest of the world soon.

Read up why the 1200 became the world’s most iconic turntable here, or check out a revolutionary new turntable design without the platter element here.

(via The Vinyl Factory)